The City Drawing Challenge

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CLIENT 

Bayer • Milan

YEAR 

2016

WHAT WE DID IN SHORT

  • Concept

  • Activities Design&Delivery

  • Photo & Video

BRIEF 

Following the success of our event “The art of innovation”, Bayer asked us again to imagine a new creative and engaging full day for a group of international managers. A team building activity which could offer the managers not only the chance to strengthen ties within the group but also to discover the best cultural highlights of Milan.

OUR SOLUTION 

Pushing cultural activities outside their usual boundaries and make people step outside their comfort zone is one of our key characteristics.  Artistic activities are perfect in this because they involve the individual at all levels, rational, emotional and creative, and make them see things from a new perspective.
We designed a one full day Art Team Building with teamwork activities around the city’s most iconic monuments, La Scala, the Galleria, the Duomo, involving a variety of artistic tasks focused on enhancing the spirit of observation. Exercises were carefully crafted to suit all artistic levels and various degrees of confidence, as well as encourage participation and inclusion of all participants.

SUCCESS

All participants were extremely enthusiastic about the activities, finding them both fun and inspiring, to the point that we decided to include “The City Drawing Challenge” as a standard art team building package for our corporate clients.

Thank you so much from all of us. The entire day has been a great success. All participants were very happy and totally captivated.  
Hope to work with you again

P. Riccardi - Business Travel & MICE at Bayer

Image by Ari He

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